A YouTuber may become easily excited when a popular brand initiates contact or when a brand extends a generous offer. Likewise, an eager brand might accept a rate before setting clear stipulations for the video. Neither side may want to risk putting off the other by sounding too demanding. So what may happen next? We list three common mistakes that could lead to trouble if the details of the video are neglected. We also provide three solutions YouTubers and brands can employ to avoid the same mistakes.
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Brands evaluate Instagram ambassadors using a checklist of criteria before even making contact. Let’s face it, a brand will always put follower count and engagement first. So what else can an Instagramer do to increase their perceived value? Below we've listed 3 subtle, but highly effective strategies that can help Instagramers attract the interest of brands.
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